TV/ film permits, international trade and tourism helping economy recover says Kyser Center for Economic Research in study released today

16 02 2011

LAEDC Report Says  Southern California,  California, U.S.  Economic Recovery is Underway, Stronger Growth in ’12

In L.A. County, international trade, entertainment and tourism leads regional economy.

A separate report shows striking economic and personal ties with Japan

Dr. Nancy Sidhu

Los Angeles — The economic recovery is  under way led by increased international trade  and growth in the high-tech sector,  entertainment and tourism, according to  the 2011-2012 Economic Forecast and  Industry Outlook report released today by  the Kyser Center for Economic Research at  the Los Angeles County Economic Development  Corporation (LAEDC).

The Los Angeles economy “appears to be past the bottom of the recession and is starting up the recovery path during 2011 and 2012,” said LAEDC Chief Economist Nancy D. Sidhu, Ph.D. “Many industries are back in the black and employment is rising in some areas.”

Imports and exports have rebounded around the world. Increased international trade activity in 2011 will benefit the ports of Los Angeles and Long Beach, which both posted strong years in 2010.

TV/Film production on the rise in the region says study

Hiring is also expected to  grow as well for the region’s  tourism and entertainment  sectors as a result of  increased filming and more    visitors to the region,  helped by the new  convention center hotel at  L.A. LIVE.

However, there is little likelihood the housing sector will escape another difficult year, even though 2011 is expected to bring some improvement. Housing activity will only see incremental improvement even though it has improved from the 2009 lows.

California, which had the second highest unemployment rate in the country in 2010 at 12.5 percent, will see employment growth in 2011. However, much like the national picture, California’s jobless rate will remain relatively high, with the LAEDC forecasting an average unemployment rate of 12.1 percent this year and the rate coming down to 11.5 percent by next year.

“We project that the California and U.S. economies will grow moderately in 2011 and 2012,” said Sidhu. “But the recession was so deep, 2011 won’t feel all that good despite improvements in most industries. However, the state is headed in the right direction, and the economy will seem even better by 2012.”

First-time US Japan Study released by LAEDC today. (LAEDC image)

Growing Together report highlights L.A. County’s personal and economic ties with Japan


The LAEDC also released a separate, new report, “Growing Together – Japan and Los Angeles County”. The report describes many of the close ties that have developed between Los Angeles County and Japan, the number one source of foreign direct investment into L.A. County.

U.S. – Japan trade has increased dramatically over the past 50 years jumping from $3.2 billion to $211 billion at its peak in 2000. Japan is the second largest trading partner of the Los Angeles Customs District with the ports of Los Angeles and Long Beach together handling nearly 25 percent of total trade between Japan and the U.S.

The report also documents the growing importance of foreign direct investment in this relationship, reviewing both investments made by Los Angeles area business firms in Japan and Japanese investments in Los Angeles County.

To discuss their investments made in the region, the LAEDC’s Economic Forecast event held at the Los Angeles Marriott on Feb. 16 features a panel of speakers from well-known Japanese companies. Representatives from Honda Motors, Union Bank and Yakult, makers of probiotic beverages, will discuss the significant impact of Japanese companies on the L.A. County economy.

For the full story  of the Forecast & Industry Outlook and  the first-time LAEDC  report Growing Together – Japan and Los Angeles County.

Please visit:


PERI Software Solutions Inc. launches iSystem in America

10 04 2010

“This unified communication system integrates the entire work force to provide us with an efficient platform across the globe with our employee community and clients,” said President & CEO Sarav Periasamy, PERI Software Solutions

Newark, NJ/Los Angeles, CA PERI Software Solutions Inc., a global business solutions company announced today (Monday), it is offering its new scalable iSystem in America. The iSystem is a communication platform that integrates a number of options not offered by many other companies.

“The new iSystem will help small business with only just five employees to fortune 500 companies or utilities with tens of thousands of employees, ” said President & CEO Sarav Periasamy, who uses his global services while doing business in Chennai, India, San Jose, CA and his most recently opened office in downtown Los Angeles.

The iSystem comes with numerous automatic applications and provides less expensive solutions for financial institutions or large credit orders.  Some credit card processing merchants have already inquired about using the iSystem to handle an untold numbers of card users, who might call into customer relations for card theft, address changes, invalid card processing or balances.

“The iSystem reduces my company’s global infrastructure operating costs and offers a seamless communication solution with access from anywhere in the world,” said President & CEO, Mandeep Sodhi, Select Source International, a PERI Software Solutions Inc. customer and a global provider of professional services to major corporations worldwide. “With a secure meeting environment you can encrypt the conference call or meeting so only the invited attendees can participate. The iSystem is scalable and best technology for our company’s needs.”

The iSystem gives business owners the ability to handle more calls, integrate tracking, and even line encryption in one building or many locations anywhere in the world.

“This unified communications system integrates the entire work force to provide us an efficient platform across the globe with our employee community and clients,” said Periasamy.”

“A company may be located in New York City, but would benefit by having its call center in an area where the real estate is less expensive,” explained Periasamy. “Additionally, company customer relations management has options to handle all operations ranging from processing loans Online, to multi user conference calls. It cuts costs, streamlines business and helps expedite service in small and large companies,” he said.

Periasamy also noted that another critical feature for global business is the transparency of iSystem conference calls.

“For example, if an Asian company’s auto parts manufacturer based in the U.S. is doing  business in Korea, the iSystem allows them to make international calls without dialing a 10 digit number, because it comes with extensions, private outside and internal voicemail, and other options, which are all integrated into one system,” explained Periasamy. “Or if a company in America wants to do business or make calls to its Hispanic customers or offices in South America, they can dial an extension to get transferred, and what customers will love is the fact you do not have to be a techie or ask your IT department to set it up, you only need the Internet.”

If you go to a cable company for one stop phone/Internet service, you pay $30 per month, they give you a phone and you can talk as long or often as you like. But the moment you have three users, then it becomes $90 per month, 100 users $300 and so on.

“The iSystem is a communications infrastructure that will improve business solutions for small and large companies,” said Periasamy. “From conference calls to virtual call centers, there are so many options offered in a single platform. Today, when many systems have become antiquated and companies face the task of replacing the entire expensive system or integrating an affordable iSystem.  Once the iSystem is installed this smart technology will integrate voice, video and data into a single, robust, reliable communication platform.”

About PERI ( Founded in 1999, PERI is a global business solutions company, which has grown to more than 700 plus employees and delivers high value-cost effective technology based business solutions. For more info visit:
[Editors: For images and media interviews please call: Aida Mayo or George McQuade at 818-340-5300 or 818-618-9229 or email

PERI Software Solutions Inc. expands business solutions to downtown Los Angeles

22 03 2010

Los Angeles, CA – PERI Software, based in New Jersey announced today it has open new offices in the Wells Fargo Tower
in the business district of downtown Los Angeles to offer its
advanced global business solutions to a high demand market
in Southern California.

“After servicing clients in California and on the West Coast,
we realized it was vital to bring our services closer to a
rapidly growing technology market,” explained President

and CEO Sarav Periasamy, PERI Software.  “We have just
opened an office here, because we believe Los Angeles
leads the Pacific Rim in just about every industry and
we want to help business grow to meet the technology
needs of regional and international markets.”

A recent SoCal economic forecast finds that technology,
tourism and international trade will be the leading industries
to the economic recovery. Research reveals that the business
demand for technology products was very weak in the first
three quarters of 2009, when businesses were reducing costs
drastically in order to survive the recession. But, demand
picked up noticeably during the fourth quarter and sales
of technology products held up better on the consumer side.

“PERI delivers technology-based business solutions to help
organizations worldwide control costs and cultivate growth
by drawing on our deep industry expertise,” said Periasamy.
“We help companies facing growing pains by blending a
strategic design, proven technology, and timely delivery
of creative solutions that brings the best returns on IT

PERI is a global consulting and technology services
company specializing in industry-specific solutions,
strategic outsourcing and integration services. The
company was founded in 1999, and has grown to more
than 700 employees worldwide. In addition to the new
Los Angeles office, it also has offices in San Jose,
offshore facilities in Chennai, India and the PERI
headquarters in Newark, NJ.

“Technology will be one of the strongest industries
to lead the recovery,” said Periasamy. “PERI is
confident that we can play a vital role in meeting the
technology industry business solutions needs, which is
why we have expanded in Los Angeles.”

Sales of technology products held up better on the consumer
side according to published reports. Purchases of products like
computers, flat TV, and cell phones increased last year despite
the recession and will continue to grow in 2010.

“There’s always demand for the well-designed personal
gadgets like iPods and smart cell phones with media players,
but business is in transition to smart technology products, too,
of which we produce so business can cut costs and get the job
done in less time,” said Periasamy.

“We are constantly hiring software engineers and employees
to meet growing technology demands.”

About PERI

Founded in 1999, PERI is a global business solutions company,
which has grown to more than 700 plus employees and delivers
a high value-cost effective technology based business solutions
along with software and smart-intelligent hardware products.
PERI Draws on deep industry expertise and has a portfolio of
interrelated consulting, business processes and application
development. PERI blends strategic design, proven technology,
and timely delivery of solutions that maximize customers return
on IT investment.
For more about PERI visit:

[Editors: For media interviews and images contact
Aida Mayo or George Mc Quade at 818-340-5300
or 818-618-9229 or

MAYO Communications adds PERI Software Company to Prestigious roster of business solution clients

16 03 2010

Headquartered in New Jersey, PERI is a global consulting and technology services company specializing in industry-specific solutions, strategic outsourcing and integration services

Los Angeles , CA – PERI Software, based in New Jersey  announced today it has retained MAYO Communications, an international Los Angeles based full service public relations agency for branding and media relations.

PERI is a global consulting and technology services company
specializing in industry-specific solutions, strategic outsourcing and integration services.

The company was founded in 1999, and has grown to morethan 700 employees worldwide. PERI has offices in San Jose and Los Angeles
with offshore facilities in Chennai, India.

Sarav Periasamy, CEO & President, PERI

“MAYO Communications came highly recommended, and they are a good match  for our company needs,” said President & CEO Sarav Periasamy, PERI Software, at his downtown Los Angeles office.  “They have a niche in media relations,national media and social media experience. In coming to Los Angeles, there is no better firm to position our company nationally and in Southern California than MAYO.”

MAYO Communications has launched several successful high tech company campaigns over the last decade in the U.S., including Linux 6.0 operating software;; Webvision hosting and data center; PowWeb hosting, Los Angeles; C.I. Host, Dallas and SafeMedia Corporation, Boca Raton, FL.

Aida Mayo President

“The technology industry is on the rebound,” said President Aida Mayo, MAYO Communications. “There are so many new products and services that are coming so fast, that positioning and branding are top priorities for high-tech companies. The Technology industry is always looking for the next new thing and PERI Software as a global leader recognizesthis critical moment.”

About MAYO Communications

MAYO, based in LA, with offices in New York, San Diego and Bern,Switzerland, specializes in high-tech, business, financial,entertainment, hospitality and lifestyle branding and publicity.

MAYO’s niche is media placement, branding and media training.Last year MAYO Communications earned a record 250 million media impressionsand netted more than 2,000 national articles on the first day of the Hollywood Writers Guild of America (WGA) strike which resulted in 85 million media impressions over three months. Over the last decade MAYO has received
first place awards for “Media Placement’ (two years in a row); “Best Education campaigns,” “Best Online Tactics,” “Best Websites,” and “Best External Communications,” from Public Relations of America (PRSA) and International Association Business Communicators (IABC) and numerous awards from other communication industries. For more on MAYO visit

About PERI

Since 1999, PERI has delivered technology-based business solutions to help organizations worldwide control costs and cultivate growth. Drawing on deep industry expertise and a portfolio of interrelated consulting, business process, application, and infrastructure services, PERI blend strategic design, proven technology, and timely delivery  to create solutions that maximize returns on IT investments.  And through collaborative, long-term relationships, we enable our customers to achieve and sustain measurable results.